Unbounce lets you build and split test landing pages without getting your I.T. department involved.

Drip’s integration allows Unbounce to send webhooks into Drip when a new subscriber submits a form on one of your Unbounce landing pages.

Step 1: Retrieve your webhook URL from Drip

In your Drip account, go to Settings >Integrations, select Unbounce and copy your webhook URL.

Step 2: Add the webhook URL to Unbounce

1. Login to Unbounce, click on a page and scroll to the bottom.
2. Look for Leads & Forms Integrations on the bottom right.
3. Check WebHook: POST to URL, enter the URL you copied above and click continue.

Note: If you edit your landing page’s email form field to a custom field label (for example, changing “email” to “your best email,” you will need to edit your field mapping. Do this through your webhook settings. Click Configure Field Mapping. Select the drop-down for the landing page’s email field, and click + icon to Add new field. Then, add a field called “email”.

Step 3: Set up automation

Create a trigger in a workflow or basic rule and choose Unbounce as the provider and select the Submitted a landing page for the event. Optionally, enter the name of specific landing page you want to trigger your automation.