Drip monitors your hard and soft bounce rates to ensure that the service is able to maintain its general email sending reputation. Once an email address reaches its limit of hard or soft bounces, Drip will no longer attempt to send any further email messages to those subscribers.
In this article:
Hard Bounces: 1
A hard bounce is defined as an email that has been returned to the sender due to the intended recipient’s email address being invalid. Hard bounces commonly occur due to a non-existent domain, or an intended subscriber might have misspelled their email address when opting in through a form.
Soft Bounces: 3
A soft bounce is defined as an email that has reached the recipient’s mail server but is sent back before it reaches the intended inbox. Soft bounces most commonly occur when the intended recipient’s inbox is full.
If you have any concerns about whether or not your intended recipient list might put your account over the bounce threshold, please feel free to reach out to support before sending.
Go to Analytics > Hard Bounces to run a hard bounce report.
Select the date range for the report you'd like to run and the report will run.
If a hard bounce is recorded for a particular email address, that subscriber will automatically get flagged as an undeliverable subscriber. This means that Drip will no longer attempt to send email to that email address.
View all undeliverable subscribers
Follow the below actions to filter your subscriber list to only show all subscribers who have undeliverable email addresses. These subscribers are also known as "undeliverable" subscribers
Subscribers > List > Undeliverable
Although these subscribers are still visible in your account, sending is disabled for these subscribers. If you feel that any of your subscribers have been removed in error, please reach out to support and let us know.