Have you ever found yourself needing to update a single tag for a bunch of subscribers all at once?
Well, the most efficient way of getting that done is with a Bulk Operation.
Let’s jump into an example where we'll change up a tag for a specific segment of subscribers.
Step 1: Find the segment you'd like to update
Go to Subscribers > Imports/Bulk Ops > click New Bulk Operation.
Select the "Choose a segment of existing subscribers" option.
Next, apply the filter that that will return the segment of subscribers you'll be changing the tag up for. Click the Refresh button once you've found your segment. Save Changes and hit Next
Step 2: Remove a tag
To first remove the “foo” tag, use the Remove a tag action and input the tag you would like to remove for that segment. Add another action using the Apply a tag action to add a new tag to that same segment of subscribers.
Step 3: Perform the update
After clicking the Next button, go ahead and schedule when you'd like the operation to run.
All the subscribers previously holding the “foo” tag, now hold the “bar” tag.